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Professional Search Engine Optimization with PHP: A Developer’s Guide to SEO

10 June 2010, 9:00 pm
Professional Search Engine Optimization with PHP

Professional Search Engine Optimization with PHP

Title: Professional Search Engine Optimization with PHP: A Developer’s Guide to SEO

Author: Cristian Darie, Jaimie Sirovich

ISBN-10: 0470100923

ISBN-13: 978-0470100929

This is a great PHP book for web application programmers and webmaster who are exploring on Search Engine Optimization (SEO) & Search Engine Marketing (SEM). It gives you a lot of clues on how search engine rank a website, understand the what are the important factors and their weight to the search engine rankings.
Other than discussing on the ranking criteria,the authors share:
  • how to create a keyword rich website by improving the URL, HTML codes
  • designing search engine friendly javascript
  • how to use web feed and social bookmarking to improve your website ranking
  • Not only mentioned about the white hat methods, the author also expose the black hat SEO methods, so that you can protect your website from being attack
  • How to configure the Apache and mod_rewrite for better URL control
  • Understand and implement geo-targeting and cloaking
  • How to help search engine crawl your website more effectively through sitemap
  • Create a search engine–friendly WordPress blog
  • Build a search engine–friendly e-commerce catalog

Finish: Q4 – 2009

Filed under Book review, Internet Security, Programming, Webmaster, WordPress Tagged , , , , , , ,
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