As Facebook grows so do the surprising number of faux pas committed by individuals and companies alike. The occasional slip of the tongue, the odd photo, and of course everyone’s favorite: the embarrassing tag in a note or video.

You can and must protect your brand’s reputation on Facebook, as well as maintain the utmost respect for the Facebook community. The downside is steep; you can lose your Page, your profile, or both. Once you are banned from Facebook, it’s hard to get back in and by that time the audience that you worked so hard to build is gone. Therefore, it’s a good idea to listen to the tips and warnings:

• Don’t Forget Birthday Greetings
• Drinking and e-mailing, twittering, and social networking just don’t go together. Facebook members tend to be vigilant about things that they find offensive so just say no to drinking and Facebook.
• Facebook does not allow users to send threatening, harassing, or sexually explicit messages to its members. So, keep it clean!
• over indulge in Facebook: Don’t randomly add people to your profile in the hopes of converting them to your Page.
• Gear your Page up with Facebook Applications
• Respect the wall, Think of it as a place of public record, so avoid editing comments on your Wall you don’t like and always sound professional and courteous to anyone posting. Thank them for posting and make it fun for them and others.
• Be careful when talking to strangers in facebook
• always welcome new fans, respond to comments and posts on your Wall in 24 hours but try to know when to respond and when to let the conversation rest.
• Irate fans pose one of the biggest challenges this new medium has to offer. You can deal with them in several ways.
• Maintain your privacy